Washington Post ends hyperlocal experiment

One of the most visible experiments in hyperlocal journalism came to an end Aug. 21 when The Washington Post shut down its LoudounExtra Web site. The site was designed for “Loudoun residents, organizations and businesses and feature community news, events and sports sometimes reported on by county residents and local bloggers,” according the The Loudoun Independent. Rob Curley, a key force behind the site, said on its launch in 2007 that “To us, LoudounExtra.com goes beyond the bells and whistles of community-publishing tools. It represents a real partnership with local residents.” However, Curley and most of his team moved to the Las Vegas Sun shortly after LoudounExtra launched, and it never gained traction with the community.

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