How does your “social media footprint” compare?

Boris Epstein is CEO and Founder of BINC, a Professional Search Firm that specializes in the Software Marketplace.  He poses a question that more employers are starting to consider:

If all else were equal, like education, work history and general skill set, and I had to evaluate the social media footprints of two candidates to determine which one of them I would contact, which one would I contact and why?

With the amount of information available online to employers, job seekers should not only be conscious about what they post, but should also be actively networking and leaving their own “social media footprint”. The practice is not limited to the unemployed, establishing and maintaining your online persona is a good habit to get into.

Companies today are looking for well-rounded people that can integrate well with their team both professionally and socially. Epstein highlights key points and outlines his criteria for comparing equally skilled job candidates.

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